Location: Delhi NCR
Company: Infinity Advertising Network Private Limited

About Infinity 2.0
Infinity Advertising Network is evolving into Infinity 2.0 a future-forward marketing and advertising partner that blends creativity, technology, data, and commerce to deliver measurable business impact. Our proprietary SYNC framework (Story, Yield, Network, Commerce) is at the heart of this transformation, guiding everything we do for SMEs, startups, and enterprises across India and global markets.

We are building a high-performance Sales & Growth Engine to scale Infinity into a global marketing process and operations outsourcing partner delivering services across design, creative content, advertising, media, martech, and consulting.

Sales & Business Development

• Develop and execute sales strategies to achieve revenue targets for OOH and DOOH media inventory.
• Identify and secure new business opportunities with media agencies, brand marketers, and direct clients.
• Maintain and grow existing client relationships through exceptional service and strategic recommendations.
• Conduct regular client meetings, pitches, and presentations tailored to client needs and campaign objectives.

Campaign Planning & Execution

• Collaborate with planning and operations teams to ensure smooth campaign delivery.
• Provide clients with data-driven insights and post-campaign reports to demonstrate ROI.
• Stay updated on audience measurement tools, traffic data, and analytics relevant to OOH/DOOH.

Market Intelligence & Strategy

• Monitor industry trends, competitor activities, and market developments in both traditional and digital OOH spaces.
• Recommend improvements or innovations in product offerings, pricing models, and sales tactics.
• Work closely with the marketing team to support brand positioning and product awareness.

Team Collaboration & Reporting

• Report regularly on sales performance, forecasts, pipeline status, and market feedback.
• Work cross-functionally with creative, tech, and operations teams to ensure client satisfaction.

Qualifications:

• Bachelor’s degree in Business, Marketing, Advertising, or a related field. MBA preferred.
• 6-10 years of proven sales experience in the OOH/DOOH media or advertising industry.
• Strong network of contacts within media agencies and brand advertisers.
• Excellent communication, negotiation, and presentation skills.
• In-depth understanding of DOOH technology, programmatic advertising, and campaign metrics.
• Ability to work in a fast-paced, target-driven environment.

Key Skills:

• Strategic Sales Planning
• Client Relationship Management
• OOH & DOOH Industry Knowledge
• Programmatic & Digital Advertising
• Negotiation & Deal Closing
• Campaign Analytics & ROI Reporting

KPIs:

• Monthly and quarterly sales targets
• Client acquisition and retention rates
• Revenue growth in DOOH and OOH channels
• Client satisfaction scores
• New market/segment penetration

Sales & Revenue Generation

• Identify and close sales opportunities for branded films, corporate videos, product videos, and digital storytelling content.
• Build and manage a strong pipeline of leads with media agencies, brand managers, CMOs, and marketing heads.
• Develop and present compelling video content proposals tailored to client marketing objectives.
• Negotiate and finalize contracts, pricing, and deliverables for video projects.

Client Relationship Management

• Cultivate long-term relationships with key clients and decision-makers in brand and agency ecosystems.
• Act as a consultative partner to understand client needs and propose creative content solutions.
• Ensure client satisfaction by collaborating with production and creative teams for timely, high-quality deliverables.

Strategic Input & Collaboration

• Collaborate with internal teams (creative, production, digital, and strategy) to shape content pitches and executions.
• Contribute to ideation sessions for new formats, brand stories, and video IPs.
• Provide market feedback and trends to help shape the company’s content sales strategy.

Market Awareness & Positioning

• Stay up-to-date with trends in branded content, digital video platforms (YouTube, OTT, Instagram, etc.), and storytelling formats.
• Understand brand communication strategies and how video content fits into multi-channel campaigns.
• Represent the company at industry events, meetings, and networking forums.

Qualifications:

• Bachelor’s degree in Marketing, Mass Communication, Business, or a related field. MBA is a plus.
• 6-10 years of experience in sales or business development, preferably in branded content, digital media, film production, or creative agencies.
• Proven track record in closing high-value content deals with brands and agencies.
• Understanding of content production workflows, timelines, and costing.
• Strong storytelling, pitching, and negotiation skills.

Key Skills:

• Branded Content Sales
• Client Servicing & Presentation
• Creative Pitching
• Video Content Strategy
• Negotiation & Deal Closure
• Agency & Brand Liaison
• Project Coordination with Production Teams
• Understanding of Platforms (YouTube, Instagram, OTT, etc.)

KPIs:

• Revenue from branded films & video content
• Number of new client acquisitions
• Client retention and repeat business
• Campaign success metrics (views, engagement, completion rates, etc.)
• Timely delivery and client satisfaction