Location: Faridabad
Company: Infinity Advertising Services

About Us: Infinity Advertising Services is a leading creative agency specializing in integrated marketing solutions. Our mission is to drive exceptional growth and success for our clients through innovative and effective marketing strategies. We are looking for a talented and experienced Digital Marketing Manager to join our dynamic team and take our clients’ digital presence to the next level.

Job Overview: The Digital Marketing Manager will be responsible for developing, implementing, and managing digital marketing campaigns that promote our clients’ products and services. This role requires a blend of creativity, analytical thinking, and technical expertise to ensure successful execution and optimization of digital marketing efforts.

Key Responsibilities:

• Develop and execute comprehensive digital marketing strategies to meet client objectives.
• Manage and optimize campaigns across various digital channels, including SEO, SEM, social media, email marketing, and display advertising.
• Conduct market research and analyze trends to identify opportunities for growth and improvement.
• Create and manage content calendars, ensuring a consistent and engaging online presence.
• Monitor and analyze campaign performance using tools like Google Analytics, and provide regular reports to clients.
• Collaborate with internal teams, including creative, content, and development, to ensure cohesive campaign execution.
• Stay updated with the latest industry trends and best practices in digital marketing.
• Develop and maintain strong relationships with clients, understanding their needs and delivering tailored solutions.
• Manage budgets and allocate resources efficiently to maximize ROI.

Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven experience in digital marketing, with a strong understanding of various digital channels and strategies.
• Proficiency in SEO, SEM, social media, email marketing, and content marketing.
• Experience with digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing software.
• Excellent analytical skills, with the ability to interpret data and make data-driven decisions.
• Strong project management skills, with the ability to manage multiple campaigns simultaneously.
• Creative thinker with strong problem-solving abilities.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with clients and internal teams.
• Knowledge of HTML, CSS, and basic web development principles is a plus.