1. Challenge
Dominate competitive insurance keywords. Strengthen brand authority through credible backlinks and content.
2. SYNC Approach
Story: Health-first educational content strategy to build trust.
Yield: Aggressive SEO and link-building plan with medical and finance publishers.
Network: Influencer-led outreach for health bloggers and finance advisors.
Commerce: Seamless landing-page integration to improve policy conversions.
3. Execution
Outreach to high-domain-authority health and finance websites. Structured blog campaigns with strong CTA alignment. Monthly reporting and technical SEO optimizations.
4. Results
Consistent top-2 ranking for priority keywords. Significant organic traffic growth and improved lead quality.
5. Key Learnings
Thought leadership content and authoritative links are key to competing in high-intent health insurance searches.